Farm Boy Unwraps Fresh Flavours with New Store Opening in Leaside

Farm Boy grows in Ontario: Bringing fresh, local, gourmet choices and everyday essentials to Toronto’s Leaside Community.

OTTAWA, ON (December 2, 2024)— Farm Boy, Ontario’s fastest-growing, fresh-market retailer, proudly announces the opening of its newest location in the heart of Toronto’s Leaside neighbourhood. The highly anticipated Farm Boy Leaside store, one of the largest locations in the company, will feature an expanded grocery selection with convenient, everyday essentials and will open its doors to the public on Thursday, December 12, 2024. This new location marks the  51st Ontario store and 22nd GTA location.

“We’re thrilled to bring “A Farm Boy Fresh Twist” on the food experience to Leaside,” said Shawn Linton, President and General Manager of Farm Boy Company Inc. “This new store celebrates Farm Boy’s ongoing commitment to delivering a fresh-market shopping experience, offering high-quality products at excellent value, and unparalleled customer service while fostering a strong connection with our new neighbours. Come on in and check out what’s new!”

Located at 147 Laird Drive, the Leaside store exemplifies Farm Boy’s dedication to providing a vibrant, fresh-market experience for Ontarians. While keeping daily-delivered, longer-lasting produce at its core, this location offers “A Farm Boy Fresh Twist” on the grocery experience with an enhanced range of fresh items, frozen and grocery products, everyday non-food essentials and international offerings that reflect the local community. The store will also feature an exclusive and growing collection of Farm Boy’s carefully curated Private Label products, new additions to their chef’s department, alongside an extensive variety of gluten-free, plant-based, and vegetarian options to accommodate various dietary preferences.

With the opening of this new location, Farm Boy will unveil “A Farm Boy Fresh Twist,” which represents the brand’s commitment to transform grocery shopping from a routine task into an enjoyable, discovery-filled journey, inspiring their customers with every visit.

 

Highlights of what awaits Leaside residents at Farm Boy:

  • Abundant farm-fresh produce, including local and organic options.
  • Ontario-sourced fresh dairy, meat, and grocery products at excellent value.
  • Premium-quality, 100% Canadian beef, pork, and chicken.
  • Hot Bar, Chef’s Market Soup Bar, and Salad Bar selections with a wide variety of quality grab-and-go items, catering to diverse tastes and busy schedules.
  • A curated collection of exclusive Farm Boy Private Label products.
  • An extended selection of frozen and grocery items, including hand-picked international offerings.
  • A wide range of convenient foods and everyday non-food essentials.
  • Sustainable shopping options, including reusable bags.
  • Free, ample, and accessible parking

As part of the ceremony to celebrate the store opening, Farm Boy will host several activities such as live music, delicious product samples, exclusive offers, giveaways, and more from Thursday, December 12 to Sunday, December 15, 2024.

About Farm Boy Company Inc. 

Farm Boy delivers an exceptional fresh-market experience, offering a wide selection of products customers want, including fresh, long-lasting produce, high-quality meats, artisan cheeses, fresh dairy, and curated private label items, all at excellent value. Founded in Cornwall in 1981, Farm Boy has grown from a small produce store to 50 locations across Ontario, with further expansion plans on the horizon.

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For media inquiries, please contact:

Christina Mangiola
North Strategic on behalf of Farm Boy
Mobile: 416-949-3575
[email protected]

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